Assignment Requirements
Please note, this is a personal reflection report. I will upload my two reports for you view. All these two reports are relative to my studies. You need to consider what I have learnt from these two project cases.
Final Stage of AIB BSS003-2 2013-2014
The Reflective report
Reflect on the year’s AIB course by reference to your PLOG submissions and your personal recollections.
Your report should not be longer than 1500 words.
- For the first time in this unit we have not assessed any group work. Please comment on whether group work has assisted you in meeting your assessment targets. What aspects of group work has been either helpful or not helpful?
- What are the three most important things you have learned during this unit? Why do you consider these important?
- What changes does your learning in this unit suggest you might make in your studies and life generally? Why?
Hand-in by Friday 23 May 23:59–via BREO Turnitin.
The Exam
Your end of unit assessment will be a two-hour, closed book, formal examination.
It will consist of nine essay-style questions, from which you must answer four. The questions will require you to apply your knowledge of business and management theories and practices to issues concerning Enterprise-Rent-a-Car or Cyclermate.
Revision should thus be not only of what you have learned about Enterprise and Cyclermate, but also of your broader learning from all of your course units.
To help guide your revision, here is a list of possible topics that might be covered:
- Porter’s five forces;
- Kaplan and Norton’s Balanced Scorecard ;
- The seven P’s of marketing;
- SWOT analysis;
- Total absorption costing and marginal costing techniques in decision analysis;
- The organisational structures best suited to types of national and international business organisations;
- Motivational models used to encourage management performance;
- Planning for and implementing business expansion;
- Evaluating risk against return for projects;
- HR approaches to manpower planning, in particular to deal with such problems as overmanning, product quality issues, poor motivation, and poor workforce skills;
- Budgetary control, and, in particular, the key indicators (including ratios) that should be monitored to minimise the risk of cash flow difficulties such as were faced by Cyclermate.
Marks in the exam will NOT be awarded for your ability to reiterate the basic ideas behind the topics above, but for your ability to apply these to Enterprise or Cyclermate, and produce appropriate analysis.
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